True to Yourself
Leading a Values-Based Business
by Mark Albion

This is an engaging, accessible guide to a critical component of socially responsible business: effective leadership. Mark Albion, author of the New York Times bestseller Making a Life, Making a Living®, argues that small-business leaders who are concerned with more than the bottom line are not only more fulfilled than others but also more successful with more sustainable lives. He uses real-world examples to identify five critical leadership practices, each illustrated with a chapter on how successful businesspeople have put that practice into action, along with questions for reflection and a hands-on exercise to help you put that practice into action. Whether you’re just starting out or you’re many years on your way, True to Yourself will show you how to combine profit with purpose, margin with mission, value with values.

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