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This down-to-earth guide explains how to build or expand a values-driven business that is deeply embedded in the life of the local community. While most people think of community engagement only in terms of philanthropy or volunteerism, entrepreneurs Laury Hammel and Gun Denhart show how every aspect of a business (from product creation to employee recruitment to vendor selection to raising capital) holds the dual promise of bigger profits and a stronger local community. Combining key best practices and a host of real-life examples, Growing Local Value explores the full spectrum of ways in which a business can contribute to its community—and the benefits it receives when it does. |
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contents • excerpt
US $12.00, paperback
192 pages, 12/06
ISBN10: 1576753719
ISBN13:978576753712
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